AMD

'I Have Vision' launch

 

It takes vision to lead.

 
 
 

Brief

Following a £35 million pitch win, my writer and I were tasked with producing a 3D Projection Mapping concept to support the launch event for AMD’s new Llano Chip.

Idea

We created a 3D projection-mapping show to kick-off the night making sure we grabbed the attention of the event-goers by showcasing some of the chip's unique abilities like speed, smooth playback, gaming and multi-tasking. We created a storyboard and worked with a third-party creative production shop, Seeper, to produce and deliver this 3-minute film in just 3 weeks.

 
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