Virgin Media

Cut out the phone line

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Getting broadband usually means you need to get something else, a phone line. Or does it?

 

Brief

Virgin Media wanted to tell new customers about their great deal which gets you their super-fats broadband without the having to also get a standard phone line with them.

 

Idea

We used the tried and tested DM coupon technique to show that you could literally cut-out the phone line when you sign up with Virgin Media to get their broadband.

 
 

Gold DMA for Best Print Advertisement

 
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Ad appeared in multiple UK newspapers and publications

 
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